Fire your agency.
Content on autopilot.
A compliant post goes out every day across 9 platforms. You get one email at 7am. That's the whole job.
Rates just moved — here's what it means for buyers on the sidelines…
First-time buyer myth #3: you don't need 20% down…
What gets a mortgage application denied? The 5 most common reasons…
These publish automatically at their scheduled times unless you veto.
3 Steps. 5 Minutes. Done.
Set Up Brand
Name, voice, NMLS#, CTA links. Pre-filled template.
Create Campaign
Topic, keyword, 9 platforms. One form.
Auto-Publish
Article + posts + images + video + compliance. All auto-published.
Every generated post lands in your approval queue. Preview it exactly as it will appear on each platform. Edit inline if you want to tweak the hook or swap an image. Approve individually or batch-approve the entire week. Approved posts auto-publish at their scheduled times across all 9 platforms. You get a daily email briefing at 7am showing what goes out that day. Veto anything with one click. The AI learns from every approval and edit to improve future content.
Auto-publishes to:
See it in action.
Real screenshots from the platform. This is what your dashboard looks like on day one.
Dashboard Home
Content Calendar
Hormozi Content Engine
Publishing Logs
Everything you need.
One platform.
Eight integrated modules. Not a collection of tools — a complete marketing operating system for mortgage brokers and loan officers.
Hormozi Content Engine
Seven battle-tested content frameworks used by companies generating $100M+ in revenue. PAS, SLC, MTP, BAB, AIDA, Value Drop, and Grand Slam Offer structures adapted specifically for mortgage professionals. Each post gets 8 hook variations, a Value Equation score, and follows the Hook-Retain-Reward formula.
9-Platform Publishing
Generate platform-native content and auto-publish to LinkedIn, Instagram, X, Facebook, TikTok, YouTube, Threads, Bluesky, and Pinterest. Each platform gets content tailored to its format: threads for X, carousels for Instagram, video scripts for TikTok, long-form for LinkedIn. One click schedules the entire week.
AI Copywriting Coach
Real-time scoring on every post before it publishes. The AI coach suggests stronger hooks, better CTAs, and improved readability. A/B test two versions of any post with statistical significance tracking. Content DNA analysis reverse-engineers what makes your top-performing posts work.
Analytics & Attribution
Native analytics pulled from all 9 platforms into a single dashboard. Multi-touch attribution with 4 models (first-touch, last-touch, linear, time-decay) tracks which post generated which lead and which deal. Competitive benchmarking compares your performance against industry percentiles.
Full Automation
Monthly content autopilot generates 4 themed weeks of posts automatically. Nine cron jobs run daily: trend collection from FRED mortgage rates and Google Trends, reactive content when rates change, scheduled publishing, performance polling, weekly digest emails, and re-engagement campaigns for inactive leads.
Broker & LO Tools
Purpose-built for the mortgage industry. Rate alert engine triggers content when rates move. Education drip sequences nurture borrowers through the loan process. Client nurture workflows keep past clients engaged. Full lead attribution tracks content to application to close. NMLS# auto-appended to everything.
Enterprise & Teams
Role-based access control with 4 roles and 30+ permissions. Multi-stage approval workflows ensure nothing publishes without review. White-label client portal lets agencies manage multiple brands. Public REST API with rate limiting, Zapier/Make integration with 10 triggers and 6 actions, and WordPress auto-publisher.
AI Video & Repurposing
HeyGen-powered AI avatar videos turn any post or article into a professional video with a real-looking presenter. Content repurposing pipeline converts 1 piece of content into 10+ derivatives: social posts, email sequences, video scripts, carousel slides, podcast talking points, and lead magnet outlines. Gamification with XP, badges, and streaks drives daily usage.
Built by a Broker
I built CORELending AI because I needed it.
I'm a licensed mortgage broker. I was spending 8+ hours every week writing posts, checking compliance, managing 9 platforms, and wondering which content actually brought in leads. I hired agencies. I tried ChatGPT. Nothing understood mortgage marketing the way I needed it to.
So I built the tool I wished existed. CORELending AI is what happens when a broker builds software for brokers. Every feature exists because I needed it first.
Bryan Nguyen
Founder & Licensed Mortgage Broker
What Mortgage Pros Say
“I went from 8 hours/week to 15 minutes. The AI understands mortgage compliance better than my last agency.”
Sarah M.
Broker, CA
“One LinkedIn thread brought in 3 qualified borrowers. The GHL integration tracks exactly which post did it.”
James K.
Loan Officer, TX
“We run 4 brands. CORELending AI generates unique content for each one and keeps all NMLS numbers straight.”
Maria L.
Branch Mgr, FL
Simple Pricing
Four plans. No surprises. Free trial included.
Starter
$990/yr — save 2 months
- 1 brand profile
- 100 posts / 20 images per month
- Auto-publish to 9 platforms
- AI voiceovers
- Hormozi Content Engine
- 50 content templates
- Compliance engine
Pro
$1,990/yr — save 2 months
- 3 brands, 200 posts, 5 videos
- Everything in Starter
- GHL CRM + attribution
- SEO intelligence suite
- Content automation + A/B testing
- Repurposing pipeline (1 to 10)
- Trend intelligence
Agency
$4,990/yr — save 2 months
- Unlimited brands & campaigns
- 1,000 posts, 200 images, 30 videos
- Everything in Pro
- RBAC + approval workflows
- White-label client portal
- REST API + Zapier
- WordPress auto-publisher
Enterprise
$9,990/yr — save 2 months
- Unlimited everything
- Everything in Agency
- SSO / SAML
- SLA guarantee
- Dedicated account manager
- Custom integrations
- Priority API
Frequently Asked Questions
CORELending AI Marketing OS is an AI-powered marketing automation platform built specifically for mortgage brokers, loan officers, and real estate professionals. It generates SEO-optimized articles (1,500-2,500 words with schema markup and FAQ sections), platform-specific social media posts for all 9 major platforms, DALL-E 3 images, AI avatar videos via HeyGen, email campaign sequences, and video scripts. Every piece of content is automatically checked against 19+ mortgage compliance rules with NMLS# auto-appended. The platform replaces the need for a social media manager, content writer, and compliance reviewer.
The system uses OpenAI GPT based on your brand profile, campaign topic, and target keyword. When you click generate, one request creates a full SEO article, social posts for all 9 platforms (each tailored to that platform's format and best practices), DALL-E 3 images, and visual prompts — all in under 60 seconds. Every piece is run through the compliance engine before it reaches your approval queue. The AI learns from your post performance over time: which hooks drive engagement, which formats get shared, which topics generate leads. Future content improves based on what actually worked.
Nine platforms with native format support: LinkedIn (thought leadership articles and professional posts), Instagram (carousels, reels, and visual stories), X/Twitter (concise threads with 1-3 hashtags), Facebook (conversational community posts), TikTok (hook-first video scripts for 15-60 second format), YouTube (long-form video and Shorts with SEO-optimized titles), Threads (text-first conversational posts), Bluesky (short-form decentralized social), and Pinterest (keyword-rich visual pins and infographics). Native analytics from each platform feed back into the AI to improve content quality.
Every article and post is automatically checked against 19+ mortgage advertising compliance rules before it reaches your approval queue. The engine never promises guaranteed approval or lowest rates, never implies everyone qualifies, and never fabricates rates or testimonials. Disclosures like 'Subject to credit approval' are auto-added where appropriate. Your NMLS# is appended to every piece of content. High-risk content is blocked until the AI auto-fix rewrites it to be compliant while preserving your original message and intent.
Built on Alex Hormozi's proven $100M content frameworks, the engine uses seven battle-tested structures adapted for mortgage professionals: Problem-Agitate-Solve (PAS), Story-Lesson-CTA (SLC), Myth-Truth-Proof (MTP), Before-After-Bridge (BAB), AIDA (Attention-Interest-Desire-Action), Value Drop, and Grand Slam Offer. Each post gets 8 hook variations (contrarian, bold claim, curiosity gap, pattern interrupt, and more). The Value Equation scorer rates every post on Dream Outcome, Perceived Likelihood, Time Delay, and Effort. Daily batch generation creates 3-5 posts at strategic times, and weekly themed planning maps Authority Monday, Story Tuesday, Contrarian Wednesday, and more.
Click Auto-Generate and Schedule to create 20+ posts for the entire week with themed days (e.g., Authority Monday, Rate Wednesday, Story Friday), DALL-E images, platform-optimized scheduling times, and a full approval queue where you can preview, edit inline, and approve individually or all at once. Nine automated cron jobs run on a daily schedule: 5 AM trend collection from FRED mortgage rates and Google Trends, 6 AM daily content generation, 7 AM reactive content when rates change, hourly scheduled publishing, 8 AM performance polling from all 9 platforms, Monday 9 AM weekly digest email, daily health checks, re-engagement campaigns for inactive leads, and scheduled report delivery.
Yes. The Answer Engine Optimization (AIO) Scorer grades every article on 5 factors that AI search engines use to decide what to cite: direct answer quality, content structure and hierarchy, FAQ section quality, entity readiness (proper nouns, statistics, dates), and schema markup completeness. Articles that score below threshold get automatically optimized. The Answer Engine Optimizer rewrites weak sections to increase LLM citation probability. The llms.txt generator creates a machine-readable index of your content specifically for AI crawlers.
Four plans with no hidden fees. Starter at $99/month includes 1 brand profile, 100 posts per month, 20 images, auto-publish to all 9 platforms, AI voiceovers, the Hormozi Content Engine, 50 mortgage content templates, and the AI copywriting coach. Pro at $199/month adds 3 brand profiles, 200 posts, 5 AI videos, GoHighLevel CRM integration with lead attribution, SEO intelligence suite, content automation with A/B testing, and trend intelligence. Agency at $499/month unlocks unlimited brands and campaigns, 1,000 posts, 200 images, 30 videos, team roles with RBAC, white-label client portal, REST API, and Zapier integration. Enterprise at $999/month includes unlimited everything, SSO/SAML, SLA guarantee, dedicated account manager, and custom integrations. All plans come with a free trial and no credit card required to start. Annual billing saves 2 months on every plan.
Stop Writing Posts.
Start Generating Leads.
200+ features. 7 Hormozi frameworks. 9 platforms. Zero manual work. Your first 30 days are free.
Start free trialNMLS-compliant · Cancel anytime · No credit card required